Financial services organizations face daunting challenges: endless changes to compliance requirements, poor returns on equity due to historically low interest rates, and customers that are constantly tempted away to competitors. In the tumultuous world that is financial services, many organizations recognize that data is the key to address these many challenges while improving margins, increasing wallet share and retaining the most valuable customers.
However, in most financial services organizations, the data that could really impact the business is scattered across a myriad of systems, and is often incomplete, inaccurate, or out-of-date. Many organizations have attempted to resolve this issue by introducing analytics platforms, in the hopes that these platforms will be able to compile all the necessary information together in order to deliver meaningful business insights.
Unfortunately, data inconsistencies (miss-spellings, lack of a common global ID, duplicated entities) inhibit analytics investments and obscure facts.
Profisee helps leading financial organization bridge these critical gaps. By ensuring that the data critical to the business is consistent and up-to-date across the entire organization, leading financial services companies are able to easily manage compliance requirements, optimally segment customers based upon a multitude of data points, and understand the offers and packages that will not only prevent customer churn but increase customer profitability.